Nike is a major American multinational corporation known for designing, manufacturing, and marketing athletic footwear, apparel, and equipment. Founded in 1964 as Blue Ribbon Sports by Bill Bowerman and Phil Knight, it was renamed Nike, Inc. in 1971 after the Greek goddess of victory. Nike is recognized for its iconic “Swoosh” logo and the “Just Do It” slogan.

Nike has a significant impact on sports culture and the global market, often associating with top athletes and teams. The company operates various brands under its umbrella, including Converse and Jordan Brand. They are also known for their innovations in sportswear technology, such as Air cushioning and Flyknit materials.

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