Back Market is an online marketplace that specializes in refurbished electronics. Founded in 2014, the company aims to provide high-quality, pre-owned devices at lower prices than new ones, while also promoting sustainability by reducing electronic waste.

Here’s a brief overview of how Back Market operates:

1. Product Range: They offer a variety of electronics, including smartphones, tablets, laptops, and home appliances. All items are refurbished, which means they have been repaired, tested, and certified to meet certain quality standards.
2. Sustainability Focus: Back Market emphasizes the environmental benefits of buying refurbished products. By extending the lifecycle of electronic devices, they help reduce the demand for new products and decrease electronic waste.
3. Quality Assurance: The company works with a network of certified refurbishers who adhere to strict quality guidelines. Products undergo rigorous testing to ensure they meet Back Market’s standards before being sold.
4. Warranty and Support: Back Market typically offers warranties on their refurbished products, providing additional peace of mind for buyers. They also offer customer support to address any issues that may arise.
5. Price Advantage: Refurbished products on Back Market are generally priced lower than brand-new counterparts, making them an attractive option for budget-conscious consumers.

Overall, Back Market provides an alternative to buying new electronics, focusing on both affordability and environmental responsibility.